S3 not turn on after upgrade

hi to all, a friend give me his phone after an upgrade with kies. Now it stuck on start up logo.
I try to enter in download mode but odin say me fail message after start button.
I try to enter in recovery mode but you can see in image some error...
I try to upgrade phone with kies in download mode but after put model and s/n program say mt that i don't have admin permission
I try to connect phone with kies but phone phone not recognize mtp usb driver
Phone has custom binary download:yes (2 counts)
How can i solve?
[ATTACH][ATTACH]Attachment 3129829[/ATTACH][/ATTACH]:confused::confused:

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